Fab Giovanetti

Founder of the Health Bloggers Community, the biggest collective of influencers in the health and wellness industry, Fab is on a mission to redefine the relationship between bloggers and brands, inspiring influencers to encourage a positive change and to harness their social influence.

Why Instagram Stories Are Every Startup’s Secret Weapon

This will not come to a surprise to anyone, but Instagram is still one of the kings of social media for small and big brands alike – although I’ll say it now: look out for Pinterest, as it’s fast coming up trying to snag the crown off the so-affectionately called “Gram”.

Are Your Customers The Next Influencers?

There is a new wave of influencers coming, and those are your customers. Things are changing fast and has become clearer and clearer: you are looking to strengthen your social proof, consumers can do some of the work for you.

3 Millennial Marketing Strategies That Will Get You On Top

If you are looking to market a specific niche, there are different ways you can go about it. As a startup, having different target audiences is essential in order to create an effective strategy as well as using the appropriate technology.

How Influencers & Health Startups Are Tapping Into A Reward-Based Cryptocurrency System

The online world has seen the rise in cryptocurrencies in fields that are primarily aimed at millennial audiences, including influencers and health. Instead of using coins to buy things, these sort of brands are mainly tapping into a reward-based system, which seems much more appealing to the general public.

3 Influencer Marketing Startups To Watch In 2018

With the rapid evolution of the influencer marketing space, there are many platforms that both influencers and brands can tap into to create better relationships. Today, we’ll take a look at three marketing startups to watch this year!