7 Brilliant Tips To Satisfy Your Customers

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Happy customers are a goal for every company, but sometimes it's harder to satisfy them than others. These 7 tips will definitely keep your clients coming back!

We’ve all been in this situation: customers buy something from you but never returns. This might be a sign that they enjoy your product or service but something still went wrong. Today, we’ll give you seven pieces of useful advice on how to keep a customer and ensure they keep coming back in the future.

#1 Delivery

Offer a delivery service for your products and ensure it is always on time. In case of delays, inform the customer immediately and explain what has happened and how you are going to resolve the problem. Once the delivery is complete, on time or not, give them a call and check that everything is in order.

#2 Thank You

Thank your customers at the end of every transaction. You can do this with a simple sentence at the bottom of the receipt, or by sending them an email following the delivery or invoice.

#3 Feedback

Having completed the sale, call your customer and ask if they’re satisfied. An example of good business practice is what you see at a restaurant – before you leave, they will always ask „Was everything ok, did you enjoy your meal?“.

#4 News & Special Offers

Keep your customers in the loop by sending them regular updates on new services, products and special offers. You can use either your newsletter, social media sites or even personal mailings.

#5 Gifts

Occasionally, surprise your customers with a token of appreciation. You don’t have to wait for the holidays to give a gift. Make a list of your customers according to their most frequent purchases and, once in a while, let them have a freebie!

#6 Greeting Cards

While most of us send yearly seasonal greeting cards to our business partners, I’m talking about something else. Take some time to find out more about your customers: when was their company founded, when’s the CEO’s birthday etc. and then send them a card they won’t be expecting – this also works for B2C of course.

#7 Telepathy

Create a database of your customers and their purchasing habits. Get ahead of them by contacting them in advance to check if they need to restock, or to offer something new that you think could be useful to them.

These seven tips can help keep your clients coming back and certainly speak volumes about your customer relations. A satisfied customer will recommend your services to others and bring you more business in the long-term.

 

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