StartUs Presents: Abax Soft Solutions

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Varun Jain, founder of Abax Soft Solutions, talk about their journey as an initial stage startup and their mission to make people's lifes easier.

Describe Abax Soft Solution in 50 words or less.

Abax Soft Solutions is a team of passionate people dedicated to make life easier through IT solutions worldwide.

Why did you decide to pursue your own dreams rather than someone else’s?

I was kind of born with a vision to do things differently, to make my own world with deeds and passion and change how things work for everyone. Learning keeps me going and so does life – what makes the difference is your passion and compassion to push harder every time you are let down by surroundings and scenarios. I didn’t want to be a corporate dog working within their boundaries and limited scope. I rather chose to pick my own thing and make it worth it.

7 years from now: How did your startup change the world?

7 years from now we will be a dominating player in development of IT services and advance towards the #1 position with our products and services. Our first product Venture Abaxsoft is making life easier for corporates and startups by delivering not just IT products but a sustainable business through various inputs and consulting from our team. Our in-house product Mashupcorner aims to make learning and reading easier and productive for its readers world wide.

In what ways do you measure your success and how do you make sure you don’t lose track?

Success in literal terms cannot be measured. Our greatest achievement is when our clients refer their colleagues and friends to hire us for their IT needs. It gives us an awesome feeling when someone from the other side of the globe finds your profile and let you know how your articles help them on their startup journey. A great man once said “Just keep making people’s life better and your life will become better in return”. That is exactly what keeps us going during the though times and makes us push harder to reach our goals.

Describe your typical working day from coming to the office to leaving it.

My typical day starts with a “What’s new?” round after which we dance for a while to pump up the energy of every individual and get align to our goals for the day. During the day I interact with my team several times to understand how life is treating them and what we can do differently to stand out from the crowd. We come up with something new every day and try to implement ideas and concepts from the team to make people’s life easier in different ways. I generally work late to make sure we have stuff ready for the day after and beyond. Few cups of green tea during the day adds up to the natural energy and passion of the team, which boosts our spirits.

Already pivoted? Did customers use the platform like you imagined it in the beginning?

Yes, our platform is live since September 2015 and in this very short span of time we are getting amazing reviews from around the world. Of course, everything can’t go precisely as per plan but the traction is good it’s getting better with every day that passes. We have 1500+ visitors and readers per day as well as new writers who are showing interest to work with us in various possible ways. It’s a beginning and I am sure a lot of good stuff is on it’s way.

Bootstrapped or financed: What fuels your startup now and what will in the future?

We are bootstrapped as of now. Our team has 2 divisions: one that develops amazing web and mobile applications for clients and makes money from it which into the fuel for the expenses to manage and grow our platform mashupcorner. Once we reach a substantial stage where mashupcorner is able to fuel the complete team through various revenue models we have designed, we will use that money to ramp up our operations. We are also exploring funding options through investors as well as banks to generate some potential seed fund to support our operations at initial stage.

What type of investors are you looking for?

We are looking for someone who not only wishes to multiply his invested money over a period of time but also takes a keen interest in devising ways to make people’s lifes easier. We are consistently making our efforts to serve our customers with best possible services. The invested money will be used to scale up the operations and expansion human resources, while a good part of it will be invested to market the services and products of the company overseas to get the attention of potential customers.

With ferocious competition and a booming trend to build new companies: How do you make sure you don’t get lost in the shuffle?

Competition is not a bad thing. I would say it is rather a compliment. A problem occurs when there is no competition that reflects that you are doing something people are not interested in or are not using. We are a Content Hub and we really do not face a direct competition from any of the existing players. Content isn’t something you can take just from one place. It is knowledge, the more the merrier.

As of our IT development project we really have delivered extremely well to our clients in past and are reaping the results in form of referrals – we plan to keeping up the good work to keep the tradition intact.

What do you look for in team members?

The most important factor that we look in while hiring is the spark inside the candidate for the job role he or she has applied for. That also makes the selection process a bit tedious for us as we find many people are yet to find their passion and are running for the corporate rat race. Skillset is of course an important part but it is the passion that really drives the performance and that has been our major selection criteria.

Why would a talent join your team?

Well, there are so many reasons to join a team of passionate techies and having all the co-founders and founders from a hardcore development background is definitely a big plus. You work under the people who have proven themselves to the industry over 6 years and are now giving you a platform to nurture yourself.

Another good reason is the culture we have in our organization, we are not really a big fan of corporate hierarchy thus the team works as a unit and not as seniors and juniors. We get lunch together, we share happy moments together, we celebrate festivals and lot more together.

What was your most memorable moment so far?

We haven’t had many memorable moments yet but yes, when I said goodbye to my regular job and decided on not looking back again that is something I can never forget. And of course the festivals we celebrate are something we enjoy even days after the event. There was this moment though when I was talking to an old friend and she told me that she had been following mashupcorner regularly but wasn’t aware it was my product. Since then many known and unknown people from across the globe have sent us regards and that’s really a great feeling.

What advice would you give fellow founders for their startup?

I do not think I am in a right position to advice startups in terms of what to do and what not to but: follow your dreams and give 200% to make it happen. Success might not show up at your door immediately but if you show your dedication and passion towards it then you are destined to get to it at some point. Just have patience that’s it, just have patience.



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